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Using Filters in Target

Discover how to use Target filters to find companies and contacts, refine your ICP, track signals, and build precise prospect lists.

Nayana Brasil avatar
Written by Nayana Brasil
Updated today

Company Filters

Narrow down your search to the companies that matter most.

  • Company Search – Include or exclude specific companies.

  • ICP Segment – Filter companies by Ideal Customer Profile (ICP).

  • Company Size – Search by number of employees.

  • CRM Status – Include or exclude companies that already exist in your CRM.

  • Company Structure – Filter companies by hierarchy.

  • Website Content – Search companies based on keywords found on their website.

  • Keywords & Topics – Use predefined keywords and topics to filter.

  • Company Profile Requirements – Find companies with specific profile data and filter by status.

  • Foundation Year – Filter by the year companies were founded.

Contact Filters

Target the right people inside each company.

  • Department & Hierarchy – Find contacts within specific departments and job levels.

  • Job Title Search – Locate contacts by their exact job titles.

  • Contact Profile Completeness – Show only contacts with available details (phone, email, social).

  • Contact Location – Limit contacts by country.

Software & Systems

  • E-commerce & Shop Systems – Find companies that use specific e-commerce or shop systems on their websites.

Industries

Use Industry for quick, broad searches aligned with LinkedIn industries, NACE Codes for standardized coverage across Europe, and WZ Codes if your focus is specifically on the German market.

  • Industry – Select from standard industries.

  • NACE Codes – Filter by EU’s NACE Rev. 2 classification.

  • WZ Codes – Filter by the German WZ 2008 industry classification.

Regional Filters

Narrow results by geography.

  • Countries & Regions – Select companies in specific regions.

  • Postal Code Areas – Filter by postal codes.

  • Radius – Find companies within a certain distance of a city or postal code.

News & Signals

  • Signals – Spot business-relevant events like expansions, leadership changes, or new facility openings.

Financial Figures

  • Revenue – Filter companies by revenue range.

Filters for Lists

Work with saved or exported lists.

  • Exclude Exports – Remove companies/contacts already exported.

  • Similar Companies – Find B2B lookalikes to companies you already know.

  • Cluster Lookalikes – Generate AI-based lookalike clusters.

  • Company List – Include or exclude saved company lists.

  • Contact List – Include or exclude saved contact lists.

  • Website Visits – Include or exclude companies from your website visitor lists.

Favorite Filters

Filters marked as favorites are the most commonly used and recommended for quickly building precise lists.

Why Use Filters?

Filters allow you to:

  • Pinpoint your ideal customer profile (ICP).

  • Reach the right decision-makers with accurate, GDPR-compliant data.

  • Use timely trigger events to contact prospects at the right moment.

  • Find lookalike companies to scale pipeline quickly.

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