In order to pay for a campaign using your credit card, you will first need to ensure your credit card has been added to your Dealfront account. You can find a guide on how to add a card to your account here.
When you start your first campaign, you will see a pop-up where you will be able to select a credit card to be charged for the campaign budget.
How will I be charged for my campaign?
Please note that there are two concepts of budget:
Campaign budget: which is ‘how much money I’m willing to spend on this particular campaign’
Account’s Promote budget: which is all the money charged from the credit card when pre-filling the campaigns.
If your account only has one campaign, this setup will have minimal impact. However, with multiple campaigns running, all campaigns share the same budget pool rather than having separate budget "buckets." For example, if your combined campaigns have raised the account budget to 700 EUR and you launch a new campaign that requires a campaign budget of at least 500 EUR, we will NOT charge the credit card again, as the current budget is sufficient to cover the new campaign.
Dealfront charges using a prepayment methodology:
We charge your credit card and add the debited amount as available budget for Promote. You’ll be charged once you start your first campaign.
Each day, we assess the budget spent across all your active campaigns over the previous 24 hours, deducting this amount from your available Promote budget. This calculation is based on reports provided by the connected ad networks.
We project the required budget for each upcoming day based on spending over the last seven days. Charges are made daily, starting from day three, as we allow a two-day buffer to ensure ad network reports are finalized. After each charge, we verify that enough funds remain in the budget to cover the next scheduled charge.
Refills will automatically stop when your campaigns end, with a two-day runoff period. This means the final charge will occur two days after the campaign concludes.
How much will be charged?
The system calculates the required budget based on the actual spendings (for campaigns that already spent budget and as soon as statistics are available) or on the configured budget (for new campaigns). If the required budget is higher than the remaining available budget, we will charge your credit card.
To avoid a high amount of transactions, the system, when possible, rounds up the charges to multiples of 500 $/€ (excl. tax) (e.g. 500, 1000, 1500 depending on your maximum budget).
Typically, when you start your first campaign, you will see a first transaction of $/€500 (plus Vat /sales taxes) followed by top-up charges of $/€500 (plus Vat / sales taxes) every few days on your credit card bill as long as you have active campaigns.
The system will not charge more than the budget left in your running campaigns. For example, if you have a campaign which still has 400€ left to spend, but only 100€ left in your already paid Promote budget, we will charge only the remaining 300€/$ needed until the campaign ends.
Please note:
To ensure complete accuracy, the system reviews daily spending with a 48-hour delay. This means we calculate the amount spent two days prior and deduct it from today’s budget. This delay allows for ad networks’ reports, which can take 24-48 hours to stabilize, providing a reliable basis for deductions and minimizing errors.
Budgets for campaigns are non-refundable. Any remaining budget is usable for forthcoming campaigns. If you need assistance in using the remaining budget, please contact us at support@dealfront.com or directly in App via our bubble chat.
All amounts are excluding VAT / sales taxes. When we charge your credit card, we may have to add tax in accordance with the tax regulations at your registered office.
Based on your location, your budget will be in USD or EUR. Spendings on ad networks in a different currency are automatically converted according to the daily exchange rate.
Due to limitations of the ad-networks, we cannot stop campaigns exactly at the moment when you’ve spent all the configured budget. In some rare cases this may lead to a situation where ad-networks report slightly higher spendings than the pre-paid Promote budget. We’ll then charge your credit card afterwards, which typically leads to a single charge of a few dollars. Example: You’ve configured a campaign with a total budget of $/€500. We will charge /€500 (plus tax) and start your campaign. After your campaign ends, ad-networks may report total spendings of $/€504.32 which leads to an additional charge of $/€4.32.
The campaign’s budget is filled UPFRONT when you’re starting the campaign with 500 EUR (default minimum). Then when the ad network reports costs every day, we decrease that budget daily and once it goes below a certain threshold, we top it up with a credit card charge.
In case of campaigns with an end date, the total of the credit card charges FOR THIS CAMPAIGN will not go over what than the campaign was set up for.
In case of campaigns without an end date, we will charge a certain pre-calculated amount every time to make sure it has enough money to run for a few days more. So this is pretty much the only case where ‘extra charges’ come into play - if you have a campaign without an end date and we charge you for example for the next week’s worth and you stop it tomorrow, the money for the next 6 days will not be spent.
--
Questions, comments, feedback? Please let us know by contacting our support team via the chat or by sending us an email at support@dealfront.com.
--
RELATED: