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Automatic Charging for Credit Cards in Promote
Automatic Charging for Credit Cards in Promote

In this article we explain how credit cards are charged for your Promote ad budget.

Ruthie Keith avatar
Written by Ruthie Keith
Updated over a week ago

Please note: As of March 2024 we have updated the way we automatically charge credit cards for Promote campaigns. Please read below to understand how you will now be charged.

In order to pay for a campaign using your credit card, you will first need to ensure your credit card has been added to your Dealfront account. You can find a guide on how to add a card to your account here.

When you start your first campaign, you will see a pop-up where you will be able to select a credit card to be charged for the campaign budget.

How will I be charged for my campaign?

Dealfront charges using a prepayment methodology:

  1. We charge your credit card and save the debited amount as available Promote advertising budget. The first charge happens when you start your first campaign.

  2. Once a day, we calculate the budget spent by all your running campaigns during the last day and deduct this amount from your available Promote budget. This calculation uses the reports from the connected ad-networks.

  3. We then estimate how much money your Promote campaigns will spend in the next 7 days. If not enough budget is left, we will automatically top up the budget by charging your credit card.

  4. We will automatically stop refilling when your campaigns end.

How much will be charged?

The system will calculate the required budget based on the actual spendings (for campaigns that already spent budget and as soon as statistics are available) or based on the configured budget (for new campaigns). If the required budget is higher than the available budget left, we will charge your credit card.

To avoid a high amount of transactions, the system, when possible, rounds up the charges to multiples of 500 $/€ (excl. tax) (e.g. 500, 1000, 1500 depending on your maximum budget).

Typically, when you start your first campaign, you will see a first transaction of $/€500 (plus Vat /sales taxes) followed by top-up charges of $/€500 (plus Vat / sales taxes) every few days on your credit card bill as long as you have active campaigns.

The system will not charge more than the budget left in your running campaigns. For example, if you have a campaign which still has 400€ left to spend, but only 100€ left in your already paid Promote budget, we will charge only the remaining 300€/$ needed until the campaign ends.

Please note:

  • To ensure 100% accuracy the system checks daily spending with a 48 hours delay.

  • Budgets for campaigns are non-refundable. Any remaining budget is usable for forthcoming campaigns.

  • All amounts are excluding VAT / sales taxes. When we charge your credit card, we may have to add tax in accordance with the tax regulations at your registered office.

  • Due to limitations of the ad-networks, we cannot stop campaigns exactly at the moment when you’ve spent all the configured budget. In some rare cases this may lead to a situation where ad-networks report slightly higher spendings than the pre-paid Promote budget. We’ll then charge your credit card afterwards, which typically leads to a single charge of a few dollars. Example: You’ve configured a campaign with a total budget of $/€500. We will charge /€500 (plus tax) and start your campaign. After your campaign ends, ad-networks may report total spendings of $/€504.32 which leads to an additional charge of $/€4.32.

  • Based on your location, your budget will be in USD or EUR. Spendings on ad networks in a different currency are automatically converted according to the daily exchange rate.

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Questions, comments, feedback? Please let us know by contacting our support team via the chat or by sending us an email at support@dealfront.com.

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