Integrating Gong with your Dealfront account enables you to send customer engagement insights such as companies visiting your website, pages they visited, form fills, file downloads and video views to your Gong account.
When you have your Gong account connected to your CRM, integrating Dealfront will automatically match our customer engagement insights to the companies in your CRM records, helping you focus on prospects that show real buying intent.
Take a look at some of the most frequently asked questions about integrating Gong with Dealfront.
Q: What are the setup requirements for integrating Gong with Dealfront?
You must have a paid Dealfront account with access to Leadfeeder, and the website tracker installed to identify companies visiting your website.
You must have Admin privileges for the paid Gong account you want to connect with Dealfront.
Your Gong account must be connected with your CRM, so Dealfront can send engagement data.
Q: What type of data is shared to Gong from Dealfront?
Customer engagement data such as companies visiting your website, form fills, file downloads and video views will be sent to your Gong account. In addition to each engagement specific information, we will also sync data like time duration of the visit, page links, visit location, etc.
Q: How often do you refresh the customer engagement insights in Gong?
Engagement insights will be refreshed once per day.
Q: What happens to the engagement data when my Gong account is not connected to my CRM account?
If a company or contact does not exist in your CRM system which is integrated with Gong, then the engagement data will not be matched with any record, but it will still be visible in the Dealfront app.
Q: Will I be able to see historical records of previous engagement data?
Only newly created events will be synced to your Gong account and no historical records of previous engagement events from the point that integration connected can be added to your account.
Q: Should I be on a specific Gong pricing plan to use the Dealfront integration?
All Gong accounts that have an active subscription for Web Visitors Identification with Dealfront can integrate.
Q: Will Dealfront take any data from my Gong account?
Dealfront will never take any data from your Gong account - we only push data from Dealfront into Gong. Any data you hold within Gong is your own proprietary information.
Q: What are the key benefits gained by integrating Gong with Dealfront?
Learn which companies in your CRM have visited your website to prioritise high-intent accounts.
Discover exactly what your customers and prospects are engaging with on your website and reach out at the right time, with a message that captures their interest.
Uncover the individuals visiting your website coming from your email marketing campaigns and form fills so you can tailor your messaging.
Provide your sales team/s with the customer insights they need to fuel successful outreach, based on their engagement activity on the website.
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Questions, comments, feedback? Please let us know by contacting our support team via the chat or by sending us an email at support@dealfront.com.
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