Dealfront is a provider of cloud software for Sales & Marketing Intelligence. We operate different tools and services tailored to meet the specific needs of our B2B customers, enabling them to access vital information concerning their current and future business partners.
In order to be able to provide our business solutions, we process the following personal data:
Sales Intelligence Platform (TARGET & CONNECT)
Dealfront operates web crawlers that automatically collect and process publicly available data on the Internet, such as
Company websites
Social media platforms
Public records databases (such as government websites, commercial and trade registers and databases)
News websites and archives (such as newspapers and news channels)
Blogs and forums
Consumer portals and marketplaces
Special interest sites, job boards or listings
Directories for patents, trademarks, grants, etc.
Publicly available online phone directories
Publicly available academic and research databases
Publicly available data sets (such as those published by government agencies or academic institutions).
Our web crawlers visit millions of web pages daily to discover business information relevant to our clients. These may entail the following categories of personal data:
name
job title
departement
business email address
other contact details (e.g. business phone, social media profile link)
affiliated company name and details
Please note that we are on purpose NOT extracting or processing any data regarding sensitive information like financial data, medical details, political affiliations, private demographic information (e.g. number of children), etc.
We process such personal data as a data controller.
LEADFEEDER
When a customer implements the Leadfeeder Tracker on their website, the following information is collected from website-visitors via cookies (for cookieless usage please see here):
Source and Medium Source, Medium, Campaign, Keyword, if applicable (from UTMs or google analytics)
Visitor ID number (as set by a cookie)
IP address
Visitor behavior (e.g. (sub)pages visited, time and date of visit, duration of visit)
No sensitive personal information is collected. The data collected from the webvisitor is limited to what is strictly necessary in order to be able to perform the processing activity. The data is adequate, accurate and up to date. Webvisitors have an easy way to object to the processing by installing and configuring appropriate ad-blockers or using no-script-plugins in their browser.
With regard to the personal data processed while using the Leadfeeder Tracker, the Customer acts as the Data Controller and Dealfront acts as the Data Processor. This relationship is governed by Dealfront’s Data Processing Agreement.
DATACARE
To ensure you make the most use of your data, you can connect your CRM with Dealfront and synchronize your data with the most up-to-date information in the Dealfront database. This allows you to remove outdated information from your system as well as to enrich your company records with new accurate and comprehensive data.
In order for us to be able to provide such service, the following personal data may be processed depending on the data actually contained in your CRM:
Personal data (name, title)
Contact details (email address, phone number, postal address)
Contract data (contract details, services, Contracting Company’s number) Contracting
Company’s history (phone calls, meetings, email)
With regard to the personal data processed while using DATACARE, the Customer acts as the Data Controller for the personal data contained in the CRM and Dealfront acts as the Data Processor. This relationship is governed by Dealfront’s Data Processing Agreement.
--
Questions, comments, feedback? Please let us know by contacting our support team via the chat or by sending us an email at support@dealfront.com.