When it comes to marketing and sales we are all looking for the ultimate of working together in harmony.
One way to do this is by setting up a LinkedIn retargeting campaign using data from Dealfront. This enables you to quickly exclude current customers from the audience and minimise wasted budget.
Start by creating a custom feed in Leadfeeder with an automation to add a specific tag to the identified company, then send this tag to Hubspot.
From here you can automatically send these identified companies to your LinkedIn retargeting campaign with the help of workflows within HubSpot - simple!
By integrating Dealfront with HubSpot you can also:
Track companies that are actively visiting your website and set up account scoring based on which pages they visit
Notify relevant colleagues about hot leads based on intent data you get from Leadfeeder
Automatically populate your HubSpot CRM with new companies that Leadfeeder identifies on your website and fill your team’s pipeline with deals and tasks
Track historic touch points at the account level and get a better idea of where your customers come from.
Implement account-based attribution (instead of first-touch individual attribution) in your company. This is crucial for Promote (one of our newest products) as B2B companies have multiple decision makers.
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Questions, comments, feedback? Please let us know by contacting our support team via the chat or by sending us an email at support@dealfront.com.
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